Kerouac and Barthelmes Rebellion Against Corporate America Essay

Jack Kerouac and Donald Barthelme's Rebellion Against Corporate America      Ã‚  Ã‚   Oh America, home of the red, white, blue, and green. Green as our greenest grass. Green as our forefather George on a one-dollar bill. You too can work your way up our market-economy mountain to your own little green house. Climb the corporate mountain to provide for your wife in her little green dress. With the green beneath your feet, reach for the gold in the sky. Oh America, this mountain is rich. As many Americans eagerly began and continued their climb toward the financial stability the Sixties promised, a counterculture of writers and thinkers emerged seeking to climb their own mountains, to tell their own story of the climb the way they understand it. For Jack Kerouac, the story was The Dharma Bums, where a man discovers himself in the mountains' minimalist, Buddha-like grace. Donald Barthelme borrows America's market-economy mountain of materialism and attempts to reclaim it in his prose poem, "The Glass Mountain." Through their respective mountain narratives, K erouac and Barthelme fight a personal fight against the raging currents of corporate America.    Jack Kerouac's mountain in The Dharma Bums comes to represent what Kerouac, or rather the main character Ray Smith, conceives as the ideal standard of living. During Ray's climb of Matterhorn with Japhy Ryder, Ray looks at Japhy with a particularly illuminating realization,    [W]hat does he care if he hasn't got any money: he doesn't need money, all he needs is his rucksack with those little plastic bags of dried food and a good pair of shoes and off he goes to enjoy the privileges of a millionaire in surroundings like this. (Kerouac 77)    Ray then resolves to beg... ...nt stories, Jack Kerouac and Donald Barthelme both participate in a personal rebellion against corporate America through their writing. Today, it is difficult to determine what the influence of their rebellion was on corporate America. We can be certain, however, that their resistance of corporate America brought them to a greater understanding of themselves and their surroundings. Not only do Kerouac and Barthelme provide an illuminating glimpse at the transformation of corporate America in the twelve years between the dates the writings were published, but they also allow us a unique look at America's mountains through their eyes.    Works Cited Barthelme, Donald. "The Glass Mountain." Taking It to the Streets. Ed. Alexander Bloom. Wini Breines. Oxford: Oxford University Press, 1995. Kerouac, Jack. The Dharma Bums. New York: Penguin Putnam Inc., 1976.

The Master Gardener

English 1301 Week 3 The Descriptive Essay Gwendolyn Wiley The Master Gardener We arrive at First Christian Church and as we approach the large red doors, I began to reflect on the days, months, and years past. A man awaits us just past those huge red doors known as the world’s greatest gardener. As a child, I remember this building seeming so large with its tall beautiful painted windows similar to the ones you might find in a Roman Catholic Cathedral. The edifice and structure of the building covered with large dark red rocks that remind you of giraffe spots.I would visit often, as a child the air of the place seems sacred and holy. The building towers up as a grand ole castle of the days of old. On the side of this massive structure, lies a beautiful garden. When we enter, the huge archway there is a feeling that you are entering into the garden of God, filled with beautiful pink gardenias, fiery red roses, white lilies, and yellow daisies the lawn always freshly manicured w ith a look of a green sea that flows through the entire garden leaving you feeling tranquil about life.The dogwood trees would bloom each spring filling the air with sweet incense that the creator would seem to smile. They stretched forth as though they struggled to find their way to the sky almost like the twisted frame of the man that cared for them. This is Jimmy’s garden. Charles James Jackson aka Jimmy a small frame man with those big gray eyes and grand smile could bring light in the darkest of rooms. He gives bone-crushing hugs to all he met. He served as a custodian, caretaker, and trustee at First Christian Church.Jimmy dedicated over fifty years of service to this community. He polished with great care and attention to detail all the grand brass within the structure. He gave such care of the large brass bells, which he rang during each wedding, baby dedication and coming of age ceremony as though he gave his approval of each act. He would witness more than three gen eration of children from birth to marriage of this great congregation. He gave advice to each generation as though they were his own children showing that great smile ensuring each felt his love by giving a bone crushing hug.Jimmy a humped back man only because he stops to bend down to hug and pick up so many children. Everyone loves Jimmy Mr. Gilmore a lifelong friend of Jimmy’s says, â€Å"God has a master gardener now†. Jimmy’s garden is a landmark in Meridian Ms everyone knows where First Christian Church is because of this elaborate garden. As the first leaf of autumn falls so does Jimmy entering into the final resting place as a seed the way so many in which he planted.Jimmy Jackson my father passed away October 19, 2012. His little three room white house with a porch covered with flowers and plants left as a reminder of that spectacular gardener. During the funeral there were more than a dozen people stand and proclaim how Jimmy influenced their lives, ma ny would paint a portrait of him so vivid it seemed that an entirely different person was lying inside that cold gray casket. The most vivid remembrance to me is that knee-slapping laugh.He laughs deeply each time he laughs it seems as though it comes from a place so deep within him he almost falls over. Oh, the way he could laugh, it is a infectious laugh. If you did not know what he was saying, you laugh because he is laughing. Jimmy Jackson, the man with a green thumb, warm heart, and bright smile is gone but not forgotten. This is the world’s greatest gardener and I will echo Mr. Gilmore now God has a master gardener. Charles James Jackson we miss you, we love you rest in peace until we meet again.

Micro Econ

Describe the efficient market hypothesis and give a piece of evidence consistent with this theory. Markets operate efficiently when resources are fully employed and output is produced at lowest possible costs at quantities that correspond to rational consumer behavior. Market efficiency involves both productive and allocative efficiency.Productive efficiency is concerned with quantity of goods and services produced. It is achieved when it is impossible to increase output of one type of product without reducing the output of another product i.e. all resources are fully employed and the economy is operating on its production possibility curve. Allocative efficiency is achieved when the resources are allocated in the right proportions to produce different goods and services to give a product mix that reflects consumers’ preferences. (Grant, 2003)The term ‘efficient’ as used by economists simply means, ‘If price and quantity take anything other than their equili brium values, a transaction that will make at least some people better off without harming others can always be found.’(Frank and Bernanke, 2001)   This is known as Pareto efficiency, named after the Italian economist, Vilfredo Pareto. It is a state whereby there is no way of making one party in a market better off without making the other party worse off. It is achieved when productive and allocative efficiency interacts.An efficient transaction creates an economic surplus. If a product sells below the market equilibrium price, it is not efficient.2. The cleaning service firm Clean All plc increased its workers wages by 4% and it experienced an increase in its profits. How can this have happened?Increasing wages boosts workers’ productivity. Workers are also tempted to work for longer hours which also increase productivity. This results in higher profits and labor turnover is also significantly lowered. Even though wages are higher, the firm may not have significant ly higher labor costs per unit of output.An employer’s reservation price for a worker is the most the employer could pay without suffering a decline in profit. In a perfectly competitive labor market, this price is the value of worker’s marginal product (VMP).A worker’s marginal product is the extra output the firm gets as a result of hiring that worker. Value marginal product is the net contribution the worker makes to the employer’s revenue i.e. result of multiplying the worker’s marginal product by the net price for which each unit of product sells.By reason of the law of diminishing returns, we know that the marginal product of labor, hence VMP, declines in the short run as the quantity of labor rises.The individual employer’s demand curve for labor, in this case Clean All plc may be shown as downward sloping function of wage rate. The supply curve of labor for any particular occupation is upward sloping.3) Does on increase in saving lea d to a higher standard of living? Why? Might a politician prefer not to try to introduce resources increase at the rate of saving?Yes, savings lead to higher standard of living. Savings are that part of current income that is not spent on current needs .Higher rates of saving today leads to faster accumulation of wealth and the wealthier an economic unit is (e.g. household or nation) the higher its standard of living in the future.Savings are mostly employed in financial investments e.g. government bonds or shares of stock in a corporation. These pay returns in form of interest payments, dividends or capital gains High returns are desirable of course   because the higher the return the faster ones savings grow.The rate of return most relevant is savings decision is the real interest rate i.e. the rate at which the real purchasing power of a financial asset increases over time .it is the market nominal interest rate minus the inflation rate. The real interest rate is relevant to sa vers because it is reward for savings. Empirical evidence suggests that higher real interest rates lead to increases in savings (Frank and Benanke, 2001).Politicians tend to benefit e.g. by gaining political mileage when the economy is favorable, thus they tend to exert a strong bias toward expansionary policy. What prevents politicians from implementing the expansionary policies is inflation at least to fear of generating on acceleration inflation. Inflation is a continuous rise in price level measured with price indexes. If money supply rises the price level will also rise. Inflation does not promote a favorable political environment.ReferencesBernanke, B. and Frank, R. (2001): Principles of Economics .New York: McGraw-HillColander, D.C (2001): Economics, New York: McGraw Hill Companies.Eaton, B., Diane F. and Douglas W. (2002): Microeconomics.5th Edition: New York,Prentice HallMankiw, N. (2000): Principles of Microeconomics. London, South-Western PubPrentice Ha Grant, S. J. (2003 ): Stan Lake’s Introduction Economics, 7th Edition. Harlow:Pearson’s Education ltdRuffin, R. and Paul R. (2000): Principles of Microeconomics. New York, AddisonWesley

Gender Differences Essay

Sexual double standard refers to gender differences in sexual freedom (Gentry, 1998). In 1960, Ira Reiss defined orthodox double standard as premarital sex prohibition on women but not on men (Milhausen and Herold, 1999). This social standard became the conditional double standard wherein females are only allowed for sexual relationship within marriage while males are not prohibited to incur sexual relationship as many as they can (Milhausen and Herold, 1999). As stereotype, society generally condones certain sexual behaviors only for male but considered as taboo for females (Gentry, 1998). From the early historical period of the Western nations, the unequal treatment between men and women regarding with sexual issues have been recorded (Haavio-Mannila and Kontula, 2003). Women were usually expected to preserve virginity upon marriage and to avoid sexual contact with any one even after legal separation or husband death (Haavio-Mannila and Kontula, 2003). This sexual inequality orientation became the traditional moral standards for both male and female groups but with strict provisions on women. Further, this inequality, according to Williams (1987), was resulted from the early conception that women are valuable property of men and an object of exchange (Haavio-Mannila and Kontula, 2003). As such, sustaining female value requires virginity preservation. In connection to this, the strict observance of chastity has been implemented within a clan for the prevention of unwanted pregnancy, preservation of family honor, and assurance of proper social-class marriage (Haavio-Mannila and Kontula, 2003). After 1960s’ and 1970s’ decades of sexual behavior liberalization, sexual double standard is deemed to be gone (Gentry, 1998). Although arguments on this matter until this present are still in existence, most researches failed to provide a strong ground for the continuous existence of sexual double standard (Gentry, 1998). In spite of this, sexual issues such as teenage pregnancy, rape, illegitimacy of birth, pre-marital relations, and even sexual-related diseases like AIDS are continuously perceived with respect to gender-based sexual attitudes (Gentry, 1998). In fact, studies on the sexual behaviors for both male and female showed the persistence and effects of double standard for both sexes (Milhausen and Herold, 1999). Literature Review During 19th century sexual differences has became the focus of scientific investigation (Haavio-Mannila and Kontula, 2003). For instance, Havelock Ellis treated women’s sexuality as weakness while the Kinsey era supported the equality of gender (Haavio-Mannila and Kontula, 2003). Nonetheless, Masters and Johnson proved the similarity in sexual response between male and female (Haavio-Mannila and Kontula, 2003). Meanwhile, the emergence of more equal opportunities for both sexes was ascribed to the socioeconomic developments (Haavio-Mannila and Kontula, 2003). At this time, equal educational opportunities for men and women have started to be provided. Moreover, increasing socioeconomic affluence and wealth have improved means and styles of living (Haavio-Mannila and Kontula, 2003). This paved the way towards sexual exploration, adaptation and revolution (Haavio-Mannila and Kontula, 2003). Gender differences in sexual behaviors, based on evolutionary psychology, are brought by human evolution. Gender differences are related with reproduction; to ensure the survival and perpetuity of species, male organisms needed to impregnate many females as they can (Milhausen and Herold, 1999). On the other hand, as explained by social learning theory, since sexually-permissive women are ostracized while men with multiple partners gained societal popularity, the society was conditioned to delimit sexual relationship of women into monogamous relationship while giving reinforcement to males having many sexual affairs (Milhausen and Herold, 1999). This notion gave way to the rise of sexual script theory that catered explanation for the sexual behavior patterns. In accordance with this theory, to abide with the traditional script, men are used to have many sexual partners while women are exclusively intended for one-partner relationship (Milhausen and Herold, 1999). However, amidst these glaring differences, studies on double standard have produced conflicting results. The differences in results for those studies were ascribed to the instruments and criteria utilized by researchers in the conduct of their study (Milhausen and Herold, 1999). In her study, Gentry (1998) failed to provide conclusive findings on traditional sexual double standard in accordance with gender-based perceptions of her respondents. Also, the respondents’ perception depended mainly on the target’s type of relationship and sexual activity. As consistent with other studies, respondents gave more positive rating on the target with below average sexual activity and in monogamous relationship (Gentry, 1998). Still, the female participants rated an assertive and liberal woman as with higher level of sexual activity (Gentry, 1998). On the other hand, the degree of assertiveness and sexual activity were not significantly associated with the concept of liberal men (Gentry, 1998). As such, it was noted that male and female participants both used social and physical attributes in their perception of a desirable individual (Gentry, 1998). Generally, male respondents relied on gender and sexual activity data in conceiving the personality of male targets and classified targets with below average sexual activity as less appealing (Gentry, 1998). However, the findings of this study did not reflect the noticeable gender bias in the university where it was conducted; the pathway towards female residence halls was named as â€Å"walk of shame† which is an insinuation against female student who spent overnight with male (Gentry, 1998). In 1982, Spreadbury reported that women respondents tended to rate the sexual behavior of women as more promiscuous than men which denoted their support towards double standard (Milhausen and Herold, 1999). Also, in 1987, when it comes to the assessment of the first sexual experience of a hypothetical case, Sprecher, Orbuch, and McKinney revealed that respondents gave negative more negative rate on female case than male case (Milhausen and Herold, 1999). In terms of preferences for a partner, in 1995, O’ Sullivan revealed that both male and female respondents less favored for a highly sex-experienced person (Milhausen and Herold, 1999). Moreover, in 1997, Sprecher, McKinney, and Regan showed that both male and female respondents preferred for a date without any sexual experience (Milhausen and Herold, 1999). Nonetheless, in 1992, Sedikides reported male respondents much preferred sexually experienced women for casual date (Milhausen and Herold, 1999). This male preference for casual date reflected the double standard among male participants. In relation to this, in 1992, Oliver and Sedikides reasoned out that male respondents choose women with more sexual experience as casual dates to gain sex experience but much preferred women without sex experience as their marriage partners (Milhausen and Herold, 1999). This is again an indication of a double standard. In the same manner, as explained by Sprecher, Orbuch, and McKinney in 1991, the refusal of female respondents with highly sex-experienced men in any relationship, implied reversed double standard (Milhausen and Herold, 1999). In their study among university women in Canada, Milhausen and Herold (1999) found that students are personally against double standard even if women’s behavior was deemed harshly than men (Milhausen and Herold, 1999). They also favored for the importance of sex, thus, rejecting one notion of double standard (Milhausen and Herold, 1999). In addition, the respondents gave negative rating for both male and female with more sex experience (Milhausen and Herold, 1999). Still, they perceived men with multiple sexual partners as exploitative, sexual predators, and manipulative (Milhausen and Herold, 1999). They also perceived that other women mostly gained criticism from other women than men due to their sexual behavior (Milhausen and Herold, 1999). Furthermore, the respondents denounced the idea of supporting either a female friend in dating with highly sex-experienced man or even a male friend dating with highly sex-experienced woman (Milhausen and Herold, 1999). This signified the discouragement for double standard. However, if the highly sex-experienced man has other positive characteristics, the respondents gave possible chance of dating with that man (Milhausen and Herold, 1999). Personality attributes take precedence in choosing a partner rather than sexual experience (Milhausen and Herold, 1999). Conversely, there were respondents that even in the presence of good personality traits in a sex-experienced man would still turn down the date (Milhausen and Herold, 1999). In line with this, women who had multiple sexual relations tended to choose men who also had multiple sexual affairs (Milhausen and Herold, 1999). The experimental investigation of Sheeran, Abrams, Spears, and Abraham in 1996, respondents perceived that female should have lower number of sexual relationship than male (Crawford and Popp, 2003). In addition, as perceived by both non-religious female and religious male, sexually active women are seldom observed (Crawford and Popp, 2003). Moreover, participants rated women who have changed sexual partner for several times in a year as more irresponsible than men of the same case (Crawford and Popp, 2003). In the same year, Sprecher and Hatfield observed that male respondents signified a double standard for both male and female in casual dating but not for male and female in a pre-engage or serious dating stage (Crawford and Popp, 2003). In a cross-cultural study, Russian students have higher tendency for traditional double standard even during the dating stage (Crawford and Popp, 2003). In contrast, higher tendency for double standards endorsed by male respondents than female respondents were observed for the United States participants than Japanese and Russian participants (Crawford and Popp, 2003). As such, in the United States, male respondents associated permissiveness more on males than females (Crawford and Popp, 2003). As a general observation, male in the United States have greater inclination towards double standards than female (Crawford and Popp, 2003). In terms of personality attributes, Morris, Young, and Jones (2000) found that Bolivian elite students, both male and female, having high self-esteem generally involved in sexual intercourse. In contrast, home self-esteem was associated with conservative sexual behaviors. Analysis and Conclusion Event though double standards may seem to vanish but its contemporary form may emerge which in turn affects human sexual behavior (Crawford and Popp, 2003). Evidences of heterosexual standards emanated from respondents as they proposed dissimilar levels of accepted sexual activity for both male and female (Crawford and Popp, 2003). Similarly, double standards may arise through the responses of the participants with regards to specific behaviors. Also, double standards can be noticed and evaluated based on the purpose of sexual activity and global measures respectively (Crawford and Popp, 2003). Meanwhile, double standards in sexual issues have been captured the attention of social and biological researchers, the studies have poor methodological designs (Marks, 2008). In relation to cognitive theories, in 2006, Marks and Fraley postulated that observations congruent with the double standard are easily encoded in mind than deviant events (Marks, 2008). For instance, a woman maligned due to extramarital affairs easily clings in the mind of the public than a woman given reinforcement because of sexual activity. Also, in 2007, they endorsed that individuals while in group, tended to support double standard than when alone because of interactions among the respondents (Marks, 2008). The social interaction among the participants may trigger cognitive functions leading to the use of stereotypes, thus, signified the tendency of the respondents to endorse double standard in public but not privately (Marks, 2008). Most of the researches conducted in this endeavor, utilized fictional approach instrumentation in eliciting respondents’ perception regarding every possible aspect of double standard; thus, failed to accurately quantify the sexual double standards in real-life basis (Marks, 2008). In this approach, hypothetical cases in the form of interview or stories will be given to the participants and allowing them to form judgments based on case specificity. However, double standard stereotypes were formed as general impression for a specific class of individuals (Marks, 2008). Hence, the purpose served by the research technique mentioned earlier was individuation not as stereotypes. In connection to this, Marks (2008) found that participants rated both males and females equally with respect to double standards on full attention basis. On the other hand, when their attention was divided, they favorably rated sexually-active men than women (Marks, 2008). Based on the results of his study, Marks (2008) reported that sexual double standard was more common than what has been suggested by previous researches. In addition, the fictional strategy in the assessment of double standard can hardly measure the extent of double standard in sexuality (Marks, 2008). Based on the abovementioned literature, socio-cultural factors shape gender stereotypes which in turn lead to the practice of double standards in sexuality. However, contemporary researches showed that sexual stereotype does not hold true for general cases (Clements-Schreiber and Rempel, 1998). For instance, McCormick (1979) reported that students generally attributed sex goal to males and sex avoidance to females but contemporary researches revealed that women initiated sex with their partners as men showed some form of resistance towards sexual intercourse. In line with this, the value given by the society to sexual double standard is a determinant of gender inequality. On the other hand, double standard may affect women positively. For example, women are prohibited for multiple sexual affairs but men are condoned for such practice. This double standard saves women from unwanted pregnancy and transmission of sexually-related diseases like HIV/AIDS and gonorrhea. Additionally, having unplanned children form different men will also be lessened; hence, causes reduction of population explosion and deterrence of its inevitable consequences such as poverty and food scarcity. Therefore, in a way or another, sexual double standard was spontaneously established through norms, mores, and traditional beliefs of the early society to regulate sexual relationship which in turn leads to a strong clan foundation. As supported by the findings of McCormick (1994), since women in general, make the crucial decision on the extent of sexual behavior in heterogeneous relationship (Milhausen and Herold, 1999), they have been the subject of the preconceived inequality in sexual relations. Hence, for a better perspective of this sexual double standard, contemporary research findings should be integrated with the historical and traditional rationale of double standard existence. In the end, the persistence or re-emergence of any sexual standards in the contemporary society will always depend on individuals themselves. References Clements-Schreiber, M. E. , Rempel, J. K. , and Desmarais, S. (1998). Women’s Sexual Pressure Tactics and Adherence to Related Attitudes: A Step Toward Prediction. The Journal of Sex Research, 35 (2), 197-205. Crawford, M. and Popp, D. (2003). Sexual Double Standards: A Review and Methodological Critique of Two Decades of Research. The Journal of Sex Research, 40 (1), 13-26. Gentry, M. (1998). The Sexual Double Standard The Influence of Number of Relationships and Level of Sexual Activity on Judgments of Women and Men. Psychology of Women Quarterly, 22, 505-511. Haavio-Mannila, E. and Kontula, O. (2003). Single and Double Standards in Finland, Estonia, and St. Petersberg. The Journal of Sex Research, 40 (1), 36-49. Marks, M. J. (2008). Evaluations of Sexually Active Men and Women Under Divided Attention: A Social Cognitive Approach to Sexual Double Standard. Basic and Applied Social Psychology, 30, 84-91. Milhausen, R. R. and Herold, E. S. (1999). Does the Sexual Double Standard Still Exist? Perceptions of University Women. The Journal of Sex Research, 36(4), 361-368. Morris, J. , Young, M. , and Jones, C. (2000). Self-Esteem and Adolescent Sexual Behavior Among Students at an Elite Bolivian School. The International Electronic Journal of Health Education, 3(1), 36-43.

Adventure Tourism Essay

Introduction Adventure tourism is an outdoor leisure activity that generally takes place in an unusual, exotic, remote or wilderness setting, sometimes involving some form of unconventional means of transportation and tending to be associated with low or high levels of physical activity. As the name suggests it entails an element of risk and can range from ‘getting wet’ to ‘getting high’ to ‘getting faster’. An Adventure Tourism business provider can arrange a single adventure or a combination of adventure pursuits for paying tourists. When considering an Adventure Business it is probably more cost effective to concentrate on the aspects that you are good at and have a specialised interest in. Unlike other tourism businesses an Adventure Tourism enterprise will rely heavily on the specialist interest, experience and skills. Therefore, the specialist understanding required for adventure activities, is a critical area of experience for a would-be adventure tourism entrepreneur. Requirements 1. Protection: Some adventure activities (for example quad bike racing) are, by their nature, dangerous and can cause injury, and even loss of life, to persons and damage to property. Any enterprise providing access to such activities must protect themselves against claims for loss or damage caused to persons who partake in the activities provided by the enterprise. While insurance costs may be high, return on investment may still be attractive. Health and safety requirements must be adhered to. 2. Training: The first line of protection is to ensure that owners and staff are properly trained and equipped to provide supervision and guidance to participants in the activities, ensuring that equipment is in excellent condition at all times. Ensure that all participants are properly trained in the use of equipment and in the rules of the activity that they plan to engage in. The rules should be designed to make the activity as safe as possible. 3. Legal Requirements: Before launching any adventure activity, find out what specific legal requirements pertaining to the sport or activity being pursued, must be complied with. This can be obtained from the relevant sport or activity coordinating body also check with your solicitor. 4. Insurance: Consult a reputable insurer or broker on the exposure to risk and, in particular, ensure that adequate public liability is in place. Before hosting groups of visitors or planning a public event, check with an insurance agent about adequacy of liability coverage. Be guided by the insurer in how to structure ones business and ensure to minimize exposure to risk to the maximum extent. 5. Land use zoning: Become familiar with all laws applicable to locating an office; licensing and registration; road transportation permits; public driving permits; regulations and by-laws. Consult with the local council and also a solicitor. 6. Grants: There are several different avenues that may help with funding. LEADER gives capital grants for the development of tourism activities and facilities. They also give marketing grants, which can help promote an adventure tourist venture. Contact your local LEADER company for more information. Planning and Marketing your Adventure Tourism Enterprise In depth market research should be carried out and a detailed business plan prepared before proceeding with such a venture. Your Local Regional Tourist Authority and Failte Ireland are only too willing to help you make the connection with the market place. Effective marketing is a key element in any business enterprise and is an ongoing process. Marketing can be as simple as word-of-mouth referral, or involve an intensive media campaign. Your marketing style and message must be directed to your identified audience. If providing quad bike racing activities for example, you could emphasise the experience of all weather crosscountry driving fun. Network with other tourism and adventure providers such as clay pigeon shooting, rifle target shooting and archery to provide interesting packages for the tourist. Useful web-sites for more information www.sac.ac.uk www.headwater.com www.itsadventuresouthwest.co.uk www.failte-ireland.ie

Public Policy Essay Example | Topics and Well Written Essays - 2000 words - 1

Public Policy - Essay Example The underground economy is seen as only a means of criminality and any efforts outside of the mainstream is thought to be an effort to defraud the government for welfare. There are a great number of misunderstandings of both financial success and poverty. There is the belief that success is found through individual effort. This is not true. There is also the belief that if they tried harder, those who are poor could do better. This is also not true. To understand the nature of poverty and how the truth of success includes a much more collaborative experience, one must take a look at the way in which the inequalities in the nation have set people up to either succeed or fail based on their circumstances. There is no doubt that the nature of life for those who live in poverty could be raised from that level into success, but in order to do that a number of different factors need to change. Neighborhood regeneration, public transportation, equal school opportunities, and better infrastructure on the whole would all contribute to better opportunities for those who are poor. This is not the problem, however. The problem is that there is a belief that pove rty is a state of criminality and does not deserve resources because of its nature. Addressing this issue will begin meaningful change. In order to address public policy through changing social policy about the poor, it is important to follow a path towards public policy. Stone (2002) writes â€Å"A theory of policy politics must start with a model of political society, that is, a model of the simplest version of society that retains the essential elements of politics.† (p. 13). Stone (2002) goes on to discuss public policy in relationship to a market as individuals are all competing for their position in the market and for the ability to use available, but limited resources. Trying to gain what they can at the lowest possible cost means that they can change those raw materials into something

Curriculum Trends Paper [Education] Essay Example | Topics and Well Written Essays - 1750 words

Curriculum Trends Paper [Education] - Essay Example Consequently, the academia across the world, especially the educational curriculum needs to undergo far-reaching transformation so that our children can effectively meet the needs of the changing times. The compulsions of the present times require versatility in the work ideology and functioning, thus making it imperative that new skills and strategic paradigms are evolved to meet the emerging challenges with efficiency and unmatched proficiency. The process of globalization and advancing technology which has brought about huge plethora of issues, need to be incorporated in the curricula. Education serves as the most effective platform to introduce changes within the social fabric of countries across the world. The graph shows the two years comparative of completion and persistence of post secondary students (graph 1, appendix) UNESCO has observed that â€Å"the diversity, complexity, and changing nature of basic learning needs of children, youth and adults necessitate broadening and constantly redefining the scope of basic education† (UNESCO, 1995). Four major factors have been identified that have major impact on the society and the incorporation of strategic flexibility i n the curricula is expected to facilitate the wide ranging ramifications of these factors. In the next ten years, the curriculum is expected to incorporate the following changes within its strategic goals and objectives. Globalization has brought together people from different cultures, religion, nation and races. The need to evolve common values and collective goals for societies so that people from diverse fields comprising different race, religion, color and culture may coexist in relative harmony and mutual cooperation has become imperative. The table indicates gender wise ethnic diversity in United State (table 1, appendix). Huntington reflects that â€Å"the great divisions among humankind and the dominating source of conflict will be cultural†(Huntington, 1993). Some of the negative